(COMPANY)

CULTIVATE CULTURE

Authentic culture is organic.
It can’t be created from scratch. It only sprouts when
people come together and connect.

At HUMAN MADE Inc, we support that growth by sowing the seeds and cultivating the ground.

Because culture matters. From what we wear to what we eat, creativity adds value to our lives. We want to
enable creators to bring new possibilities into the world.

We nurture culture sparked by human inspiration and craft, aiming to grow it into Japan’s next iconic creative industry—
following manga, anime, and games.

That’s why we believe cultivating culture into an industry is our way of helping to brighten the world.

(COMPANY PROFILE)

  • Company Name
    HUMAN MADE Inc.
  • Head Office
    2-24-9 Kamiosaki, Shinagawa-ku, Tokyo 141-0021
  • Established
    February 5, 2016
  • Capital
    1,443 million yen *as of January 31, 2026
  • Employees
    197 (including part-time) *as of January 31, 2026
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(KEY FIGURES)

  • CAGR <sup>*FY24-FY26</sup>
    30 %

    CAGR *FY24-FY26

  • Countries/regions of <br>online customers <sup>*Cumulative total</sup>
    88

    Countries/regions of
    online customers *Cumulative total

  • <sup>*as of January 31, 2026</sup>
    197

    *as of January 31, 2026

  • (LEADERSHIP)

  • Representative Director, CEO | Rei Matsunuma

    Representative Director, CEO Rei Matsunuma

  • Director, CFO | Junichi Yanagisawa

    Director, CFO Junichi Yanagisawa

  • Director, CSO | Rehito Hatoyama

    Director, CSO Rehito Hatoyama

  • Executive Officer, Head of Product | Yuki Yamanaka

    Executive Officer, Head of Product Yuki Yamanaka

  • Executive Officer, Head of Revenue | Tatsuya Shiraishi

    Executive Officer, Head of Revenue Tatsuya Shiraishi

  • Executive Officer, Head of Finance | Itaru Yamamoto

    Executive Officer, Head of Finance Itaru Yamamoto

  • External Director (Independent) | Shion Okamoto

    External Director (Independent) Shion Okamoto

  • External Director (Independent) | W. David Marx

    External Director (Independent) W. David Marx

  • Corporate Auditor | Mika Kawasaki

    Corporate Auditor Mika Kawasaki

  • Corporate Auditor | Hiroshi Yugeta

    Corporate Auditor Hiroshi Yugeta

  • Corporate Auditor | Masahito Okuma

    Corporate Auditor Masahito Okuma

  • Creative Director | NIGO

    Creative Director NIGO

  • Adviser | KAWS

    Adviser KAWS

  • Adviser | Pharrell Williams

    Adviser Pharrell Williams

  • Creative Partner | VERDY

    Creative Partner VERDY

Representative Director, CEO Rei Matsunuma

Rei Matsunuma previously served as director at UNIQLO Co., Ltd., including UT Collaboration Business Division, Global PR and Japan Marketing. He led the impressive growth of the UT business.

2021 Director and COO of the Company
2022 Representative Director, President and COO of the Company, overseeing overall management and business divisions
2024 Representative Director, CEO and COO of the Company
2026 Representative Director, CEO of the Company

Representative Director, CEO | Rei Matsunuma

Director, CFO Junichi Yanagisawa

Junichi Yanagisawa is a Certified Public Accountant in Japan and a Certified Member Analyst of the Securities Analysts Association of Japan. Previously, he provided advisory services for statutory audits, IPOs, M&A, business restructuring, and corporate restructuring at consulting firms Deloitte Touche Tohmatsu LLC and Deloitte Tohmatsu Financial Advisory LLC.

2016 Director (independent) of the Company
2018 Director and CFO of the Company, overseeing the corporate department

Director, CFO | Junichi Yanagisawa

Director, CSO Rehito Hatoyama

Rehito Hatoyama began his career at Mitsubushi Corporation, and then served as managing director of Sanrio Co., Ltd., leading corporate strategy, global business development and new businesses such as IT. He currently serves as Outside Director of several listed companies including DeNA Co., Ltd., LINE Corporation, Pigeon Corporation, Transcosmos Inc., and Z Holdings Corporation. Rehito holds an MBA from Harvard Business School.

2021 Director and CSO of the Company, overseeing global business development and strategy department

Director, CSO | Rehito Hatoyama

Executive Officer, Head of Product Yuki Yamanaka

Yuki Yamanaka previously worked at UNIQLO Co., Ltd. as a Global Merchandiser, where he was responsible for end-to-end merchandise management, including strategy development, product planning, product development, and inventory management. He led the UT business as its principal merchandiser.

2021 Joined the Company
2022 Unit Manager, Product Development and Product Planning Unit, Business Management Department of the Company
2024 General Manager, Product Department of the Company
2026 Executive Officer, Head of Product of the Company

Executive Officer, Head of Product | Yuki Yamanaka

Executive Officer, Head of Revenue Tatsuya Shiraishi

Tatsuya Shiraishi previously held leadership roles at Pioneer Corporation, UNIQLO Co., Ltd., Rakuten Group, Inc., and giftee Inc., where he led a broad range of initiatives, including business strategy, global expansion, marketing, and e-commerce business development in Japan and overseas.

2021 Joined the Company
2022 Unit Manager, E-commerce & Logistics Unit, Business Management Department of the Company
2024 General Manager, Global Business Department of the Company
2026 Executive Officer, Head of Revenue of the Company

Executive Officer, Head of Revenue | Tatsuya Shiraishi

Executive Officer, Head of Finance Itaru Yamamoto

Itaru Yamamoto previously worked at KPMG AZSA LLC and PwC Advisory LLC, where he was engaged in statutory audits and advisory services, including business restructuring, financial planning & analysis, and financial due diligence. He is a Certified Public Accountant in Japan.

2025 Joined the Company
2026 Executive Officer, Head of Finance of the Company

Executive Officer, Head of Finance | Itaru Yamamoto

External Director (Independent) Shion Okamoto

Shion Okamoto is an attorney-at-law in Japan and New York. She provides counsel mainly in M&A and corporate restructuring for clients in Japan and overseas. She leads new investments in startups and fund management as a venture capitalist in Japanese CVC.

2022 Outside Audit and Supervisory Board Member of AEON Fantasy Co., Ltd.
2023 External Director of the Company
2023 Adviser of Seino Holdings Co., Ltd.

External Director (Independent) | Shion Okamoto

External Director (Independent) W. David Marx

David Marx is the author of Ametora, his first book in 2015 which analyzes Japan’s fashion and culture through the lens of American traditional style. It was first published in the US, and then Japan, Taiwan, China, and Korea. His second book Status and Culture, published by Viking Books in 2022, explores why things become popular and how culture changes. David worked as the senior director of PR at Google Asia-Pacific for 13 years. He also has rich experience working with numerous global retail brands.

2023 External Director of the Company

External Director (Independent) | W. David Marx

Corporate Auditor Mika Kawasaki

Mika Kawasaki is a Certified Public Accountant in Japan and the US. After holding positions at Bank of Japan, KPMG AZSA LLC, and KPMG Tax Corporation, she served as a corporate auditor for startups, establishing and reinforcing corporate governance systems.

2021 Corporate Auditor of the Company

Corporate Auditor | Mika Kawasaki

Corporate Auditor Hiroshi Yugeta

Hiroshi Yugeta is an attorney-at-law and a patent attorney in Japan. After registering as an attorney-at-law in 2000, he worked at several law firms and established Kobayashi & Yugeta Law Office. From 2007 to 2015, he served as External Corporate Auditor of Zenrin Co., Ltd. He has also served as an associate professor at a law school in Japan.

2021 Corporate Auditor of the Company

Corporate Auditor | Hiroshi Yugeta

Corporate Auditor Masahito Okuma

Masahito Okuma’s experience at Mitsubishi Corporation, FAST RETAILING CO., LTD. and Digital Garage, Inc., includes overseeing investment and business development of IT startups in the US, and establishing e-commerce businesses in Japan and overseas. He serves as Director and Representative Director of multiple Digital Garage Group companies.

2025 Corporate Auditor of the Company

Corporate Auditor | Masahito Okuma

Creative Director NIGO

The fashion designer took the world by storm with his fashion label that started in the 1990s, which paved the way for streetwear culture today.

2010 Started the lifestyle brand HUMAN MADE
2016 Founded Otsumo Co., Ltd. as Representative Director and President of the Company
2020-2021 Released two collections with Louis Vuitton
2021 Artistic Director of KENZO, LVMH Fashion Group
2022 Representative Director, CEO and Creative Director of the Company
2024 Creative Director of the Company

Creative Director | NIGO

Adviser KAWS

The contemporary artist has a prolific body of work that straddles the world of art and design to include paintings, murals, graphic and product design, street art, and large-scale sculptures.

2023 Adviser of the Company

Adviser | KAWS

Adviser Pharrell Williams

A creative director, designer and entrepreneur whose work sits at the intersection of music, fashion and culture. Pharrell Williams co-founded Billionaire Boys Club and Ice Cream in the early 2000s, helping shape the global rise of streetwear, and has collaborated with brands including adidas, Chanel, Moncler, Richard Mille, and Tiffany & Co.,. In 2023, he was appointed Men’s Creative Director of Louis Vuitton, bringing a cross-disciplinary approach that connects fashion with music, design and community.

2024 Creative Advisor of the Company
2025 SCAD André Leon Talley Award
2026 Chevalier de la Légion d’honneur

Adviser | Pharrell Williams

Creative Partner VERDY

A graphic artist who created the original character VICK, highly acclaimed for collaborations with various brands and artists. His work spans a wide range of activities, including painting and sculpture.

2017 Started his “Wasted Youth” and “Girls Don’t Cry” projects
2023 Concept store OTSUMO PLAZA opens
2024 Creative Partner of the Company

Creative Partner | VERDY

(HISTORY)

  • 2016.02

    Otsumo Co., Ltd. is established

    Otsumo Co., Ltd. is established
  • 2017.12

    HUMAN MADE OFFLINE STORE
    opens in Nakameguro, Tokyo

    HUMAN MADE OFFLINE STORE<br>opens in Nakameguro, Tokyo
  • 2018.01

    CURRY UP NAKAMEGURO
    opens in Nakameguro, Tokyo

    CURRY UP NAKAMEGURO<br>opens in Nakameguro, Tokyo
  • 2019.04

    Creator project with US fashion brand
    CACTUS PLANT FLEA MARKET begins

    Creator project with US fashion brand<br>CACTUS PLANT FLEA MARKET begins
  • 2019.05

    HUMAN MADE 1928
    opens in Sanjo Gokomachi, Kyoto

    HUMAN MADE 1928<br>opens in Sanjo Gokomachi, Kyoto
  • 2019.11

    HUMAN MADE SHIBUYA PARCO
    opens in Shibuya, Tokyo

    HUMAN MADE SHIBUYA PARCO<br>opens in Shibuya, Tokyo
  • 2020.07

    HUMAN MADE HARAJUKU
    opens in Harajuku, Tokyo

    HUMAN MADE HARAJUKU<br>opens in Harajuku, Tokyo
  • 2021.05

    HUMAN MADE 1928 CAFE
    by BLUE BOTTLE COFFEE
    opens in Sanjo Gokomachi, Kyoto

    HUMAN MADE 1928 CAFE<br>by BLUE BOTTLE COFFEE<br>opens in Sanjo Gokomachi, Kyoto
  • 2021.06

    Merger with CURRY UP Co., Ltd.

  • 2021.07

    HUMAN MADE OFFLINE STORE
    moves to Shuwa Gaien Residence of Gaienmae, Tokyo

    HUMAN MADE OFFLINE STORE<br>moves to Shuwa Gaien Residence of Gaienmae, Tokyo
  • 2021.07

    HUMAN MADE CAFE
    by BLUE BOTTLE COFFEE
    opens in Gaienmae, Tokyo

    HUMAN MADE CAFE<br>by BLUE BOTTLE COFFEE<br>opens in Gaienmae, Tokyo
  • 2022.11

    HUMAN MADE SHINSAIBASH PARCO
    opens in Shinsaibashi, Osaka

    HUMAN  MADE SHINSAIBASH PARCO<br>opens in Shinsaibashi, Osaka
  • 2023.01

    Creator project with Wasted Youth,
    the label of graphic designer VERDY, begins

    Creator project with Wasted Youth,<br>the label of graphic designer VERDY, begins
  • 2023.04

    Creator project with US music label
    Victor Victor Worldwide begins

    Creator project with US music label<br>Victor Victor Worldwide begins
  • 2023.08

    HUMAN MADE SAPPORO
    opens in Sapporo, Hokkaido

    HUMAN MADE SAPPORO<br>opens in Sapporo, Hokkaido
  • 2023.09

    HUMAN MADE HUAIHAI
    opens in Shanghai, China

    HUMAN MADE HUAIHAI<br>opens in Shanghai, China
  • 2023.11

    Concept store OTSUMO PLAZA
    opens in Minami Aoyama, Tokyo

    Concept store OTSUMO PLAZA<br>opens in Minami Aoyama, Tokyo
  • 2024.04

    HUMAN MADE FUKUOKA
    opens in Hakata, Fukuoka

    HUMAN MADE FUKUOKA<br> opens in Hakata, Fukuoka
  • 2024.05

    Otsumo Co., Ltd. changes company
    name to HUMAN MADE Inc.

    Otsumo Co., Ltd. changes company<br> name to HUMAN MADE Inc.
  • 2024.09

    HUMAN MADE OFFLINE STORE SEOUL opens in Seoul, South Korea

    HUMAN MADE OFFLINE STORE SEOUL opens in Seoul, South Korea
  • 2024.09

    CURRY UP REPULSE BAY opens in Repulse Bay, Hong Kong

    CURRY UP REPULSE BAY opens in Repulse Bay, Hong Kong
  • 2024.10

    HUMAN MADE REPULSE BAY opens in Repulse Bay, Hong Kong

    HUMAN MADE REPULSE BAY opens in Repulse Bay, Hong Kong
  • 2025.05

    Creator project with multi-hyphenate artist Kid Cudi, begins

    Creator project with multi-hyphenate artist Kid Cudi, begins
  • 2025.09

    HUMAN MADE SHIBUYA PARCO PART1 renewal opens in Shibuya, Tokyo

    HUMAN MADE SHIBUYA PARCO PART1 renewal opens in Shibuya, Tokyo
  • 2025.09

    HUMAN MADE SHIBUYA PARCO PART2 renewal opens in Shibuya, Tokyo

    HUMAN MADE SHIBUYA PARCO PART2 renewal opens in Shibuya, Tokyo
  • 2025.10

    CURRY UP SHIBUYA PARCO opens in Shibuya, Tokyo

    CURRY UP SHIBUYA PARCO opens in Shibuya, Tokyo
  • 2025.11

    HUMAN MADE APGUJEONG opens in Seoul, South Korea

    HUMAN MADE APGUJEONG opens in Seoul, South Korea
  • 2026.02

    HUMAN MADE KOBE opens in Kobe, Hyogo

    HUMAN MADE KOBE opens in Kobe, Hyogo
  • 2026.03

    HUMAN MADE BANGKOK opens in Bangkok, Thailand

    HUMAN MADE BANGKOK opens in Bangkok, Thailand
  • 2026.03

    CURRY UP BANGKOK opens in Bangkok, Thailand

    CURRY UP BANGKOK opens in Bangkok, Thailand
  • 2026.04

    Buffer Store opens in Shibuya, Tokyo

    Buffer Store opens in Shibuya, Tokyo
  • 2026.04

    Buffer_DELTA opens in Harajuku, Tokyo

    Buffer_DELTA opens in Harajuku, Tokyo
  • 2026.06

    Opening of HUMAN MADE JAMSIL in Seoul

    Opening of HUMAN MADE JAMSIL in Seoul
  • 2026.07

    HUMAN MADE SHINSAIBASH PARCO renewal opens in Shinsaibashi, Osaka

    HUMAN MADE SHINSAIBASH PARCO renewal opens in Shinsaibashi, Osaka